About Us

The zazen Story... so far!

zazen was created by 2 women in 2007 with a big mission – to co-create a Wellness Generation – and it’s been an awesome, fun, challenging, evolving and rewarding journey ever since! Before we created the business, we were customers like you. As we witnessed the difference alkaline water made in our lives, and the lives of our family, we became inspired to act.

When we learned the disturbing statistic that this generation of children will be the first to live a shorter lifespan than the previous generation, well we decided, not on our watch and felt a responsibility to ACT!

The zazen community aims to reverse that outcome one happy, healthy, hydrated person/family at a time. Thanks to our superstar team of dedicated staff, a growing network of like-minded Natural Health Professionals & Advocates and a community of Alkaline water drinkers sharing the secret of water with children across Australia. We hope you continue to share in our story.

With gratitude and appreciation, Janet Parker & Vanessa Drummond, Co-Founders xx


    17 Years Australian Owned

    • Winner of SugarCRM's (our customer database system) APAC Customer of the Year Award - well done to all our team who have innovated at the highest level to continue to improve our customer service promise!
    • New team member joining our Sales & Service Team - welcome Jennifer!


    Customers first

    • Celebrating over 1,100 5 star reviews! We are so grateful for our customers & we continue to put them first in everything we do.
    • Key technology innovations allowing us to continue to service our customers with our much loved Customer Reminder Service!
    • New team member joining our Sales & Service Team - welcome Rachael!


    Growing bigger & better

    • We had an amazing addition to the zazen Family in Kerry our new Sales & Operations Coordinator.
    • Our once little, now no-so-little team outgrew our space! So we moved into a bigger, beautiful new office.


    Investing in Customer Service

    • Launched the new zazen Partner Portal, providing 24/7 support to our Natural Health Practitioners and Retail Stores who share the gift of zazen Water with their clients and customers. So grateful for the amazing work they do in their communities all over Australia.
    • Continuing improvements to our Customer Reminder Service Program which reminds customers when their filters and stones need replacing so they don’t have to!  We are passionate about customer service – we like to think it’s what makes us unique and with over 700 5 Star Reviews, we're convinced!


    Over a decade in business

    • Operating throughout COVID-19, dispatching orders daily with a small team onsite respecting social distancing laws - read our blog article here

    • Exhibited at the Mind Body Spirit Festival in Brisbane in Feb/March

    • Welcomed our 3rd zazen baby boy Liam James Finlay on Valentines Day. Congratulations to Andrea and Gavin!


    Invest in technology to improve customer experience

    • After travelling to the US to find world class technology partners to transform our operations and integrate all our systems

    • More than 4,700 Natural Health Practitioners sharing the gift of zazen Water with our 67,000 customers, so grateful for each of them

    • Launch our 4th web site (this one!) - we hope you love it! 


    Major Sponsor Wellness Summit

    • Servicing over 55,000 Healthy, Hydrated Customers from over 20 countries around the world! 

    • More than 3,400 Natural Health Practitioners drinking zazen Alkaline Water and educating their clients on cellular hydration

    • Major Sponsor of the Wellness Basecamps and Summit run by the Wellness Guys Dr Damian Kristof, Dr Brett Hill and Marcus Pearce


    Certify our Shower Filter range

    • Completed stringent Government certification on our zazen Shower Filter Range so they have both WaterMark and WELS Certification

    • Promoted Gypsy-Rose to Customer Service Liaison Officer as she enjoys greeting customers who pop in!!

    • Welcomed our 2nd zazen baby Gigi Dianne Waterson. Congratulations to Kate and Dan! 


    Exceed 30,000 customers

    • Exceed 30,000 Happy, Hydrated Customers!

    • Grateful to welcome our 2500th Natural Health Practitioner – thank you to all our Practitioners who enjoy drinking zazen Water each and every day

    • Welcomed our 1st zazen baby Luca Owen Finlay. Congratulations to Andrea & Gavin!


    Launch new Glass Bottom Tank

    • To give our customers an alternative to the BPA-Free Plastic Tank

    • Expand our warehouse and office space to fit our growing team

    • Expand the Customer Service Team with new employee Gypsy-Rose who greets everyone at head office with a lick (when she isn’t snoring!)


    Exhibit at our 40th Expo

    • Janet & Vanessa attend their 40th wellness event to share zazen Water with people looking to improve their wellbeing

    • Launch our 3rd web site which is fully optimised for mobile and tablets

    • Said farewell to our beautiful girl Murphy who lived to 11 years and 6 months and was the inspiration to start zazen, we miss her everyday


    Move into our new office/warehouse

    • With a growing team it was time to find a new fresh space to fit us all!

    • Over 30 schools in our Water Ambassador School Program

    • More than 15,000 children drinking zazen Alkaline Water every day to hydrate them!


    Launch our range of shower filters

    • After 2 years of searching & testing products from all over the world our shower filter products were launched

    • Exceed 10,000 happy customers

    • Flannery’s Natural Organic Supermarket chain chooses to stock zazen Water products, so beginning a successful and fulfilling partnership


    Clock up over 15,000km driving & over 25,000km flying

    • Travelling to Expos in Sydney, Melbourne, Gold Coast, Sunshine Coast & Brisbane, sharing our knowledge about the importance of hydration to health and longevity


    Initiate website makeover

    • Launch website number 2 along with our Partner Portal web site for our Partner network

    • Upgrade our Fluoride reduction from Ion Exchange to Activated Alumina, sourcing best quality from the USA


    Launch new and improved Alkaline Water System design

    • Exceed 1,000 happy customers

    • Find treated water supplies in Australia with water below the recommended pH range for drinking water, so design and launch our Alkalinity & Anti-Oxidant Enhancer to ensure our customers are drinking Alkaline Water


    First container arrives full of zazen products!

    • Establish first Water Ambassador School in NSW with an education module for the first ever hydration school lessons!

    • Launch our first web site & exhibit at our 1st Expo – the Mind Body Spirit Festival in Sydney


    Fly to South Korea to meet some inspirational water scientists

    • Design the zazen Alkaline Water system with them for Australian and New Zealand water supplies

    zazen is born

    Janet & Vanessa launch zazen Water

    • We discover there is no focus at an educational level on hydration and the positive impact cellular hydration has on the body’s ability to prevent, and recover from, disease.

    • With this awareness, came the responsibility to ACT! Read our personal story.

    Not all water is the same

    It began years ago … Janet fell in love with her new puppy Murphy Brown and was told she wouldn’t last more than 6 months due to her badly formed hips. She found an alkaline water system from Japan, and within 3 weeks Murphy was running around like a normal puppy. From this moment, we have been driven to share our passion for alkaline water and the way it optimises the body’s capacity to heal, and zazen was born! To read our personal story, click here or to hear Janet simply watch the video.

      A Social Business

      zazen Water is a Social Business Enterprise that was created so that every child in Australia is drinking the very best water all day, every day. A Social Business Enterprise is focused primarily on maximising social returns within a profitable framework. We have chosen this business model through being inspired by the work of Muhammad Yunus, founder of Grameen Bank, banker to the poor, and Nobel Peace Prize recipient.

      As Social Business Entrepreneurs, we are committed to making a positive difference in our world, starting with children drinking the right quality and quantity of water so that we can help educate and reverse health trends that see us as one of the world’s unhealthiest nations. As a result, we launched the zazen Water Ambassador School Program which is funded 100% from the profits of our business. To date, we have donated over $650,000 to this program.